SBI Card is the second-largest credit card issuer in India, with a 17.6% and 18.0% market share of the Indian credit card market in terms of the number of credit cards outstanding as of March 31, 2019 and September 30, 2019, respectively, and a 17.1% and 17.9% market share of the Indian credit card market in terms of total credit card spends in fiscal 2019 and in the six months ended September 30, 2019, respectively, according to the RBI. It offers an extensive credit card portfolio to individual cardholders and corporate clients which includes lifestyle, rewards, travel and fuel, shopping, banking partnership cards and corporate cards covering all major cardholder segments in terms of income profiles and lifestyles.
The company is a subsidiary of SBI, India’s largest commercial bank in terms of deposits, advances and number of branches as of September 30, 2019. It started operations in 1998, and since then SBI’s parentage and highly trusted brand have allowed it to quickly establish a reputation of trust, reliability and transparency with cardholders. From March 31, 2017 to March 31, 2019, its total credit card spends grew at a 54.2% CAGR (as compared to a 35.6% CAGR for the overall credit card industry, according to the RBI) and the number of our credit cards outstanding grew at a 34.5% CAGR (as compared to a 25.6% CAGR for the overall credit card industry).
It deploys a sales force of 33,086 outsourced sales personnel as of September 30, 2019 operating out of 133 Indian cities. It also had a presence in 3,009 open market points of sale across India as of September 30, 2019. In addition, its partnership with SBI provides it with access to SBI’s extensive network of 22,007 branches across India, which enables it to market its credit cards to SBI’s vast customer base of 436.4 million customers as of March 31, 2019.
SBI Cards IPO Review:
- Apply for Short Term and Long Term Gain
SBI Cards IPO Dates & Price Band: (Tentative)
| IPO Open: | 2 March-2020 |
| IPO Close: | 5 March-2020 |
| IPO Size: | Approx Rs. 10354 Crore (Approx) |
| Face Value: | Rs. 10 Per Equity Share |
| Price Band : | Rs.750 - Rs.755 Per Share |
| Listing on: | BSE & NSE |
| Retail Portion: | 35% |
| Equity: | 130,526,798 Shares |
| Employee Discount: | Rs.75 Per Shares |
SBI Cards IPO Market Lot:
| Lot Size: | Minimum 19 Shares & Maximum 247 Shares |
| Minimum Amount: | Rs.14345 |
| Maximum Amount: | Rs.186485 |
SBI Cards IPO Allotment & Listing:
| Basis of Allotment: | 11 March-2020 |
| Refunds: | 12 March-2020 |
| Credit to Demat Account: | 13 March-2020 |
| Listing Date: | 16 March-2020 |
SBI Cards IPO Form:
How to apply the SBI Cards IPO? You can apply SBI Cards IPO via ASBA available in your bank account. Just go to the online bank login and apply via your bank account by selecting the SBI Cards IPO in the Invest section. The other option you can apply SBI Cards IPO via IPO forms download via NSE and BSE. Check out the SBI Cards forms - click NSE Forms & BSE Forms blank IPO forms download, fill and submit in your bank or with your broker.
SBI Cards Financial:
| Rs. in Crore | |||||
| Revenue | Expense | PAT | |||
| 2016 | - | - | - | ||
| 2017 | 3417 | 2899 | 371.4 | ||
| 2018 | 5370 | 4451 | 599.3 | ||
| 2019 | 7287 | 5955 | 859.6 | ||
| 2020 (H1) | 4677 | 3643 | 727.0 | ||
Category
Shares offered
Subscription (no. of times, at 6 PM)
Day 1
Day 2 Day 3
Day 4
QIB
2,42,24,003
0.00
0.21 57.18
57.18
NII
1,83,41,418
0.12
0.47 2.18
45.22
Retail
4,27,96,641
0.62
1.21 1.76
2.50
Employees
18,64,669
0.80
1.84 3.29
4.73
Shareholders 1,30,52,680 0.68 1.40 3.54 25.35 Total
10,02,79,411
0.38
0.87 15.48
26.54
| Category |
Shares offered
|
Subscription (no. of times, at 6 PM)
| |||
Day 1
| Day 2 | Day 3 |
Day 4
| ||
| QIB |
2,42,24,003
|
0.00
| 0.21 | 57.18 |
57.18
|
| NII |
1,83,41,418
|
0.12
| 0.47 | 2.18 |
45.22
|
| Retail |
4,27,96,641
|
0.62
| 1.21 | 1.76 |
2.50
|
| Employees |
18,64,669
|
0.80
| 1.84 | 3.29 |
4.73
|
| Shareholders | 1,30,52,680 | 0.68 | 1.40 | 3.54 | 25.35 |
| Total |
10,02,79,411
|
0.38
| 0.87 | 15.48 |
26.54
|
Company Promoters:
- State Bank of India
SBI Cards IPO Registrar:
Link Intime India Private Ltd
C 101, 247 Park, L.B.S.Marg,
Vikhroli (West), Mumbai - 400083
Phone: +91-22-4918 6270
Email: sbicard.ipo@linkintime.co.in
Website: http://www.linkintime.co.in
C 101, 247 Park, L.B.S.Marg,
Vikhroli (West), Mumbai - 400083
Phone: +91-22-4918 6270
Email: sbicard.ipo@linkintime.co.in
Website: http://www.linkintime.co.in
SBI Cards IPO Lead Managers:
- Axis Capital Limited
- BoA Merrill Lynch
- HSBC Securities & Capital Markets Pvt Ltd
- Kotak Mahindra Capital Company Limited
Company Address:
SBI Cards and Payment Services Ltd
Unit 401 & 402, 4th Floor,
Aggarwal Millennium Tower E-1,2,3,
Unit 401 & 402, 4th Floor,
Netaji Subhash Place, Wazirpur, New Delhi
Phone: +91 (11) 6126 8100
Email: investor.relations@sbicard.com
Website: http://www.sbicard.com/
SBI Cards IPO FAQs:
When SBI Cards IPO will open for Anchor Investors?
The Anchor Investors bidding is not announced yet.
When SBI Cards IPO will open for QIB, NII, and Retail?
The IPO to open on - for QIB, NII, and Retail Investors.
What is SBI Cards IPO Investors Portion?
The investors' portion for QIB--%, NII--%, and Retail--%.
How to Apply the SBI Cards IPO?
You can apply SBI Cards IPO via ASBA online via your bank account. You can apply ASBA online via UPI through your stock brokers. You can also apply via your stock brokers by filling up the offline form.
What is SBI Cards IPO Allotment Date?
SBI Cards IPO allotment date is not finalized yet. You can check IPO allotment here.
What is SBI Cards IPO Listing Date?
SBI Cards IPO listing date is not finalized yet. The IPO to list on NSE and BSE.
